Friday, March 6, 2009


Today it has become one of the most sought after career options for youngsters in India. This is one of the most thrilling as well as lucrative profession, it attracts males and females equally, though there was a time when females dominated the field. With the expansion of consumerism and media there has been a fabulous boost in the ad industry.

This along with upsurge in fashion industry have made modeling an attractive career option. It has generated a large and continuing demand for fresh faces and personalities to launch and promote a variety of branded products or show a garment to its best advantage. Modelling is undoubtedly a glamorous field which offers tremendous opportunities to travel and meet various classes of people.

Moreover once established it is a highly paid job. Even with all these plus points it involves lot of hard work, dedication and perseverance to be successful in this field. It is a highly competitive and short- lived career. Further, stress factor is high and the hours are erratic. The job also requires a lot of stamina and patience. It is a profession where educational qualifications become insignificant and physical attributes and personal qualities assume importance.

Modelling are of various types. The modelling can be broadly classified into ramp modelling, television modelling and print modelling. There is no specific qualification or age limit to enter into this field. First step for making an entry is to prepare a portfolio.  Modelling can be mainly classified into Television modelling, Print modelling/Still modelling, Ramp modelling/live modelling, Show room modelling, Advertising modelling etc.

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